Effective Date: November 1, 2015
Table of Contents
1. WHAT WE COLLECT
BrightFunnel collects personal information that you submit when creating a user account for, or requesting information about, our products and services. We may ask for your name, company name, email, billing address, telephone number and other information, such as a credit card number when purchasing a service.
2. CUSTOMER USE AND OBLIGATIONS
2.1. We use collected information: (i) to provide you with our products and services; (ii) for billing, identification and authentication purposes; (iii) to improve our service and website; and (iv) for internal research, benchmarking and product improvement.
2.2. We do not rent, trade or sell your information to any other entity. We do not share your information with any other entity, except: (a) to the extent required to provide you the product and service that you are requesting, and to process associated billing and payment; (b) to investigate and take action with respect to violation of the BrightFunnel Terms of Service; (c) to prevent or act regarding potential illegal activities, suspected fraud, threat of violence,
2.4. To the extent that you provide third party data and information to BrightFunnel for processing, we will only use such data and information pursuant to the BrightFunnel Terms of Service with respect to providing services to you.
3. COLLECTION TOOLS
When you access and use BrightFunnel’s website and services, in addition to information that you submit directly to us, we may use certain automated information collection tools, including:
3.1. Cookies. Cookies are required to use our service. Our website sends a small amount of data, including an anonymous unique identifier, to your browser (the “cookie”), in order to allow you to access or use our service (if you are a registered user), or to navigate through the pages of our website. The cookie is stored on your computer’s hard drive. If you disable your browser’s ability to accept cookies from our site, you may not be able to access or use our website or service.
3.2. Log Data. We may collect certain non-personally identifiable information through our website, such as IP addresses, browser types, domain names, and other log data regarding your use of our website. Such non-personally identifiable information, however, may be linked to personally identifiable information.
3.3. Web Beacons. We may also use a “web beacon” technology to help us understand your web browsing interest on our sites and interaction with our email marketing communications.
3.4. Do Not Track. BrightFunnel’s website is not designed to respond to “do not track” requests from browsers.
3.5. Social Media Widgets. BrightFunnel’s webpages may include third party social media widgets that you may choose to use to allow the exchange of your information between those third party social media sites and BrightFunnel’s site.
4. DATA RETENTION AND SECURITY
4.1. BrightFunnel may retain your personal information as necessary to comply with our legal and financial obligations, to enforce our Terms of Service and other agreements, and to resolve any disagreements. With respect to third party data that you provided for processing, we will retain such data pursuant to the BrightFunnel Terms of Service.
4.2. Security of your information and data is very important to us. We will store and secure such information and data pursuant to the BrightFunnel Security Policy.
5. OPT OUT AND CHOICE
5.1. If you are a registered user, you are able to review, correct and edit your personal information at any time through your online account.
5.2. If we use your information to send you news, information, surveys or other communications about our products and services, you will have the option of opting out and/or unsubscribing from such communications.
6. OTHER WEBSITES
7. NO CHILDREN PERSONAL INFORMATION
BrightFunnel’s website and services are not directed to children under 13. We do not knowingly collect personally identifiable information from children, and will promptly delete any such information once we are aware of the inadvertent collection.