Show me Marketing’s
impact on sales!
In this one hour webinar, BrightFunnel CEO, Nadim Hossain, walks you through what you should consider to get started with revenue attribution, including:
- How revenue attribution works and why adoption is critical
- Attribution as it applies to the B2B buyers’ journey
- Each of the predominant attribution models and their use cases
- What data you need to get started
- How to select a technology that meets your business needs