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Turn Marketing Into a Revenue Function

BrightFunnel generates predictive, actionable revenue insights for B2B marketers. For the first time, CMOs and their teams can understand the future revenue impact of each decision, and align marketing plans with business priorities. Because BrightFunnel is predictive from day one, we help you not only prove results, but also plan future actions.

Predict Revenue Impact

Predict the revenue impact of demand generation efforts. Identify gaps quickly, and adjust marketing programs to support business priorities.

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Identify Revenue Levers

Familiar spreadsheet UI brought to life as a planning tool. Identify the best revenue levers with Target Revenue analysis. Evaluate new investments with What If analysis.

Benchmark Performance

Identify performance trends by campaign and channel. Evalute KPIs such as in velocity, conversion rates and ASP. Compare against network-wide benchmarks.

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Campaign Attribution

Correctly attribute campaign influence and ROI, including complex, multi-touch scenarios. Gain deeper insight through Sourced, Influenced and Weighted views.

Our Founders

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Nadim Hossain CEO and Co-Founder LinkedIn | Twitter | Blog

Nadim Hossain is the former CMO of PowerReviews, where he led marketing and sales development. He more than doubled the revenue, increased demand generation results by 10x, and paved the way to a $168M exit (Bazaarvoice – NASDAQ: BV). Previously, he was a product marketing executive at Salesforce and owned the SaaS P&L at McAfee. He is an alumnus of Amazon.com and Bain & Co. Nadim has written extensively about SaaS and marketing, including contributions to Forbes, Mashable and Venturebeat. He has a BA from Cornell and an MBA from Stanford.

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Nisheeth Ranjan CTO and Co-Founder LinkedIn | Twitter | Blog

Nisheeth is a tech entrepreneur who loves to build, most recently as CTO/co-founder of IntroRocket. He started Zamanzar.com and grew it to one of the top 10 real estate web sites in India with a database of 6 million listings and 500,000 real estate professionals. He previously worked in tech and tech management positions at Trulia (Employee #8, IPO in September 2012), LiveOps (Employee #65, now 300+ employees), and Netscape/AOL. Stanford MS (AI specialization) and Cornell BS both in Computer Science. Other interests: golfing, hiking, reading, and travelling.

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Ranjan Bagchi Lead Architect and Co-Founder LinkedIn | Twitter | Blog

Ranjan has over 20+ years professional development experience, specialized in distributed systems across a variety of business domains. He has built everything from LinkedIn’s social profile backend to high-performance hedge fund trading systems. Most recently, he lead the development of Big Data scale social analytics for retail CMOs at Bazaarvoice. He has a BS in Math and CS (concentration in AI) from the University of Michigan. He enjoys exploring San Francisco with his German Shepherd, and brushing up on machine learning and statistics on Coursera.

Meet the Team

BrightFunnel bridges a critical gap between marketing and CRM systems, by measuring revenue outcomes of program decisions.

- Mark Organ, CEO, Influitive; Co-Founder Eloqua

Our Investors & Advisors

We are backed by a world class team of advisors and individual investors, including:

We’re hiring! Come change the world with us.

If you’re a pioneer — if you’ve got what it takes to build something out of nothing — we’d love to hear from you! What’s at stake is nothing less than revolutionizing the way decisions are made about how to allocate billions of dollars of marketing spend. Join us and Turn Marketing Into a Revenue Function.

Account Executive / Sales Director

As our first account executive, you will partner very closely with the CEO to build the business. The ideal candidate will have previously sold at an early-stage startup; being entrepreneurial and self-sufficient is a must. We will consider both mid-level candidates, with 3+ years of closing experience, as well as more seasoned professionals that may be interested in a ground-level opportunity. Apply for this job

Sales Development Rep (SDR)

While this is an entry level job, the bar is set very high. You will often be shadowing the CEO, and will be given as much responsibility as you can handle. You must be competitive, driven, persistent and resourceful. You will be able to develop account lists and follow up with prospective customers on your own. You must be a quick study, and be able to learn a detailed sales ‘playbook’ very quickly, learning what value propositions resonate with CMO and VP-level executives. Apply for this job

Contact Us

625 Second St., Suite 280, San Francisco, CA 94107 / Directions

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Get in touch with the BrightFunnel Team.